07/12

Facebook Tutorial: How to Change Facebook Page Username or Vanity URL

By ,

Wondering how to change your Facebook Vanity URL or username? You are not alone, until very recently the Vanity URL chosen when a Facebook page was created could never be changed. This created problems for a lot of businesses who have had a name change or just second thoughts about the custom URL they chose years ago.

Facebook has just changed this policy and now allows Facebook Page admins to change their Vanity URL. If you have been wanting to change your Facebook username, now is your golden opportunity.  But before you rush to seize the moment and change that Vanity URL or username that you have always regretted, take a moment.

Things to Consider

Be Really, Really Sure

Before you start the process of changing your Facebook Vanity URL be sure you are 100% sure of your new choice and the spelling. Facebook will only allow for a Facebook Page Vanity URL to be changed one time, so if you change your mind or screw up the spelling you cannot change it again. So give your new URL and it’s spelling some thought.

Vanity URL vs Facebook Page Name

Changing your Vanity URL or User Name will not change your Facebook Page name. The Facebook username is the unique portion of the custom Facebook URL which is referred to as a Vanity URL, so a Facebook username is the “name” portion of the Vanity URL. For instance in the case of our agency, “FlightpathNY” is our Facebook username, and “www.Facebook.com/FlightpathNY” is our Vanity URL.

Your Facebook Page name is the name of your page that appears in Facebook search and in bold type just below your cover photo. In our case, our Facebook name is “Flightpath”. Changing your Facebook Page name is a different process than changing your Vanity URL.

If your page has over 200 likes, you have to fill out a form and request a Facebook Page name change. You don’t get a shot at changing it yourself like the username/Vanity URL, unless you have less than 200 likes in which case you can change the name of your page from the Basic Information tab within the admin tools. If you have over 200 likes and want to request a new Facebook Page Name you can do so by following these instructions.

Keep in mind the rules.

Facebook has a lot of rules regarding what Vanity URL you can snag. This is not your great chance to be Facebook.com/Pizza, since generic Vanity URLs are not allowable. Stick with your business’s name.

Double check that your desired Facebook Vanity Url or Username isn’t taken. When Facebook first rolled out Vanity URL’s for personal Facebook profiles, some people decided to use nicknames, place names or surnames that are also business names. Do yourself a favor and check the URL before you try to change it.

Another common issue is a company’s CEO has the company name as his or her personal Vanity URL. If this is the case, ask them to change it (or offer to do it for them) thereby releasing the URL and making it available for the company page.

Change Your Links

Changing your Vanity URL means you need to change all links to your Facebook Page. Once you change your username your old Vanity URL will not work, so make sure to update the links from the buttons on your company’s website, blog and everywhere else your Facebook URL appears.

Making the Change Step By Step:

1. Click the “Edit Page” button at the top of your Facebook Page and select “Update Info” from the drop down menu.

2. This will bring you to the page where you enter your new username. (Remember to check the spelling!)

3. Click to verify availability of your new username.

4. Click to save your new username and voila! You are done!

 

Enhanced by Zemanta
This entry was posted in Tools, Apps and Platforms. Bookmark the permalink.
  • Betsy Smith

    You may want to wait a bit and see if Facebook rolls out the name change capability in Sweden. But, for the record you can indeed tell people to unlike your page and this will lower the number of likes. If you are going to take on this strategy, and since your page is small, you may want to send instructions on how to unlike the page to the 100 or so people you need to unlike it and I would choose people you know who may be friendly enough with you to “relike” it. They will need instructions since not everyone knows how to unlike a page. Of course, getting your likes back up will take time, but once your page has the name you like you may want to do a Facebook ad campaign to gain likes and interactions.

  • Mattias Hägerström

    Hi! We have over 200 likes on our facebook page, but in Sweden this change name form hasn’t been implemented yet. The only option is to delete it and redoit.

    However, do you know if you can tell your fans to unlike us, so we get down below 200 likes, so we can change the name anyway after that?